Zinn Insurance has relocated its Lebanon office to a larger facility.

In conjunction with the relocation, the insurance agency also unveiled a new logo.

Zinn’s office at 761 Poplar St., moved Aug. 30 to a larger space at 918 Russell Drive, Lebanon.

Established in Myerstown in 1938 by Clifford Zinn, the insurance agency continues to maintain a presence in Myerstown with its office at 16 E. Main Ave., Myerstown. The family-owned agency acquired the Samuel G. Kurtz agency in 1998 and kept its Lebanon office on Poplar Street, which has about 2,200 square feet of space.

Greg Zinn, president of the insurance agency and Clifford’s grandson, said the agency, which has 13 employees, outgrew its Lebanon office space and began searching for a new location in 2019. Zinn said the Poplar Street office has about 2,200 square-feet of space.

“We had people doubled up in offices on Poplar Street,” Zinn explained. “We wanted to remain within the Lebanon community, so it took time to find the right space.”

The Russell Drive location has about 5,000 square feet of space. Zinn said that is enough space to accommodate current staff, but also has room to grow. Staff members will have individual offices.

“Initially we had planned to use about half the space, but the COVID-19 pandemic made us take a look at how we do business,” he said.

The review of business operations led to the agency consolidating its offices. Since the two-story Myerstown office had about 2,000 square feet of space, Zinn said the agency will have all of its staff working from Russell Drive, occupying about 75% of the space in that location.

“We will continue to have a presence in Myerstown — it’s our roots and we’re very active in the community,” said Zinn. “The Myerstown office will be open to serve clients by appointment. Clients who wish to hand-deliver payments can do so at our Lebanon office, which has a drop-box.”

Zinn Insurance will retain the use of the second floor of the Myerstown office, which has about 1,300 square feet and includes a large conference room. The first floor will be available for a tenant to lease.

“It’s a prime location along Main Avenue, and we’ll work with Myerstown Vitality Partnership (Myerstown’s mainstreet organization) to lease the space,” Zinn said adding that his brother, Jon, who is also a partner in the insurance agency, serves on the MVP board.

The insurance agency also has made another change derived from its COVID-19 experience — staff may work remotely two days a week if they desire to do so.

“We want to offer our staff the flexibility to work remotely,” Zinn said. “Schedules will be coordinated so the office is still staffed. We remain committed to providing quality service to our clients.”

Along with its new office space, Zinn Insurance also unveiled a new logo and brand identity, which more closely aligns the agency’s affiliation with Alera Group. The agency has been part of Alera Group, one of the largest independent insurance providers in the country, since 2017.

Zinn Insurance’s new logo.

“As part of the Alera family, our capabilities as a local agency serving local communities are extremely robust. We are strong on our own. We’re stronger as part of Alera Group,” Zinn explained. “As an affiliate of Alera Group, we have access to more resources including some specialty insurance areas, which allows us to serve our clients and community in a much bigger way.”

He stressed that Zinn Insurance remains an independent locally owned insurance agency. The new logo features Alera Group colors and replaces Zinn Insurance’s lighthouse icon with Alera’s letter “A.”

“We’ve changed our logo to incorporate Alera Group’s colors. We wanted to do a better job promoting our affiliation with Alera Group, but keep our local identity,” Zinn said.

Zinn Insurance offers personal and commercial insurance lines including auto, home, life, marine and recreation coverage. Its commercial lines include coverage for farms and agribusinesses as well as coverage for fire and EMS organizations.

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Rochelle A. Shenk is a writer with over two decades experience. Her work appears in regional business publications and lifestyle magazines as well as area newspapers. She writes about business and municipal sectors as well as arts and entertainment, human interest features, and travel and tourism. Rochelle...